Wednesday 11 September 2013

The Nuts and Bolts of Fashion: Jewellery Designer Yaniv Baranes

Yaniv Baranes new collection of jewellery creates a connection between the industrial and the feminine. 

Fashion correspondent Limor Helfgott interviews designer Yaniv Baranes at his Tel Aviv studio and discovers that hardware and fashion definitely go together. As a young boy, the Israeli grew up surrounded by the nuts, bolts and springs of his father's factory. He never imagined he would one day be making jewellery from them. Special editorial photography for Design & Art Magazine by Sherban Lupu with model Nela Samokovlija

YANIV Baranes was always an artistic child and at his father's factory he was given full rein to explore the interesting materials. But the designer went on to study economics, planning to work in the business sector of the family firm. After graduating, he yearned for a more creative career and decided to study interior design and began designing interiors with a strong industrial aesthetic.

The idea of creating jewellery and fashion accessories began when he was producing an exhibition for one of his university professors. “I was fascinated by the materials I was using which were foreign to me as an interior designer,'' Baranes says. "I was drawn by the gentleness of using textiles instead of the wood and concrete I worked with as an interior designer.”

When Baranes was designing his own apartment he created a net curtain made from different types of springs from his father's factory with the idea of designing a large abstract lamp. “I brought the net home and my sister caught a glimpse of it and immediately wrapped it around her hand. She asked if I could make a bracelet for her. 

“I learnt from making that first bracelet how much pleasure I had creating jewellery for women from industrial pieces which have no connection to fashion and femininity until they are linked together to create something entirely different," says Baranes.  

Baranes new collection of jewellery called Springs Project is made entirely from springs, locks, washers and bolts. The range has been a great success but the designer says he still has a lot to learn in the fashion and accessories world and is starting a masters degree in Fashion and Textile Design: “I am always looking for new ideas and one of my goals when I am studying is to come up with other new projects in the fashion field.”

Fashion styling: Limor Helfgott. Make-up: Yael Madmon. Model: Nela Samokovlija

Click on photographs for full-screen slideshow
Yaniv Baranes designing his jewellery collection at his studio in Tel Aviv. Always an artistic child, at his father's factory he was given full rein to explore the interesting materials.


Baranes new collection of jewellery called Springs Project is made entirely from springs, locks, washers and bolts.

The idea of designing jewellery and fashion accessories began when he was producing an exhibition for one of his university professors. “I was fascinated by the materials I was using which were foreign to me as an interior designer.''  

When Baranes was designing his own apartment he created a net curtain for a lighting piece made from different types of springs from his father's factory. “I brought home the net home and my sister caught a glimpse of it and immediately wrapped it around her hand. She asked if I could make a bracelet for her.”  

“I learnt from making that first bracelet how much pleasure I had creating jewelry for women from industrial pieces which have no connection to fashion and femininity until they are linked together to create something entirely different," says Baranes.  

The Springs Project has been a great success but the designer says he still has a lot to learn about the fashion and accessories world and is starting a masters degree in Fashion and Textile Design.

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